|
|
E A R L Y P I O N E E R S |
|||||||||
|
![]() |
![]() |
![]() |
![]() |
![]() |
|||||
Edward L. Bernays, often referred to as the "father of public relations," began practicing public relations during WWI. He counseled actors, presidents, large corporations, and government.
|
The first African-American to acquire major accounts such as Coca-Cola and Carnation, Kendrix set the stage for the breakdown of ethnic and cultural stereotypes in advertising. His PR campaigns left an imprint on the world that is seen everywhere. |
Representing the Cuban government in the 1920s and the German Tourist Information Office in the 1930s left Carl Byoir's reputation with no shortage of controversy. After years in travel PR, Byoir enjoyed many successes in industrial PR. |
Arthur W. Page, who at the height of his career was Vice President of Public Relations for AT&T, pioneered innovative public relations practices that are still used today. |
Chet Burger, a pioneer not only of modern public relations practices, but of television journalism. He was regarded as the first public relations practitioner to use that "new"medium for telling the corporate story. Video: Chester Burger Memorial, May 7, 2011
|
||||||